M: Advertising

Specifications

BindingPaperback
Weight2 lbs
Product GroupBook
ISBN9780078028960
Subject AreaBusiness & Economics
Publication NameM: Advertising
PublisherMcgraw-Hill Education
Item Length10.8 in
SubjectAdvertising & Promotion
Publication Year2014
TypeTextbook
FormatTrade Paperback
LanguageEnglish
Item Height0.6 in
Item Weight30.5 Oz
Item Width9 in
Number Of Pages480 Pages

What stands out about this textbook is the step-by-step problem-solving approach.

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